Case Studies

rocksresort and Laax, Switzerland

A design hotel, rocksresort is a new ski village of 160 stylish buy-to-use and let apartments offering an exclusive ‘club’ lifestyle in Laax, Switzerland. Our initial brief was to launch rocksresort, highlighting its investment potential and encouraging rental interest. This was extended in October 2008 to include the promotion of Laax as a winter sports destination during the 2008/2009 season. We have been reappointed to manage PR for Laax in 2009/2010.

We have worked with contacts across a range of media to establish Laax in the UK market as the best place to ski and snowboard in the Swiss Alps. This has included hosting media events and press trips for specialists in overseas property, design, travel and winter sports and ensuring a regular flow of information during the season from Laax to relevant media.

For detailed case studies of Quatro’s work with hotel and resort operators, please download our credentials document or contact Louise Rodgers on 020 7566 7966.

Alternatively, click here to visit the Quatro Destinations website.

Download

pdf Quatro Destinations - credentials (.pdf) (2.64 MB)

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